Thought Leadership Marketing: Write for Someone, Not Everyone
Attorney at Work
OCTOBER 12, 2021
By way of example, consider Kirkland & Ellis’ dominance in generating high-margin litigation, transactional, and restructuring work from the private equity industry. It requires patience, but if you summon the courage to stay in a single lane, you’ll come to know what it’s like to operate at a high level of competence.
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