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Katherin Haan reported in Is Social Media The New Google? Gen Z Turn To Google 25% Less Than Gen X When Searching – Forbes Advisor (May 31, 2024), that a recent study by Forbes and Talker Research “reveal[ed] that people have changed how they engage with both content and commerce online.” Forbes wrote: There’s a significant movement towards using social media platforms for more than just social interactions ; platforms such as TikTok and Facebook Marketplace have become vital search and shoppin
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